MonsterInsights for WordPress is the most popular WordPress Google Analytics plugin. You may quickly and simply link your WordPress website to Google Analytics with MonsterInsights. Using MonsterInsights, you can learn how users locate and interact with your website so you can entice them to return.

With just a few clicks, you can set up analytics with MonsterInsights and quickly assess the performance of your website. You can expand your audience and keep people coming back by viewing how they find and use your site from your WordPress dashboard.

It can be scary, time-consuming, and difficult to use Google Analytics. The most crucial statistics are provided by MonsterInsights, allowing you to comprehend how your audience discovers and engages with your material.

It is hard to determine what is successful and what is a waste of time without analyzing your traffic sources and audience behaviour. You can quickly comprehend your traffic with MonsterInsights and develop a data-driven content plan to expand your audience.

Features of MonsterInsights for WordPress

Quick and Easy Set-up

When you’re not computer savvy, setting up Google Analytics on your website may be difficult and time-consuming. You can quickly install Google Analytics on your website with MonsterInsights and begin receiving the data you require.

Get Stats in Real-time

Real-time statistics are provided by MonsterInsights Google Analytics tracking, allowing you to monitor the performance of your website at any given moment. You don’t need to wait until the next day to find out if your big sale is going as expected or if your blog post went viral.

File Download Tracking

Although Google Analytics is excellent at analyzing your website’s traffic, it doesn’t monitor file downloads. By only creating the files that your audience genuinely wants, you can save time and money using MonsterInsights and properly track your file downloads.

Popular Post Tracking

You can see what is successful and what is a waste of time by looking at the most popular articles, pages, and parts of your website, which is what MonsterInsights does for you.

Ecommerce Tracking

You may get all the information you want about your WooCommerce or Easy Digital Download business with MonsterInsights Ecommerce Tracking. You can integrate Google Analytics Ecommerce monitoring with your WordPress businesses in a matter of clicks.

Ad Tracking

You may determine exactly how many clicks each banner ad receives by using MonsterInsights Ad Tracking. It is simple to determine the best ad locations.

Referral Link Tracking

You can easily determine exactly where visitors are coming from and which links they are visiting on your website by using MonsterInsights. By concentrating your efforts on what works and abandoning the rest, you’ll save time and money.

Author tracking

To find out which writers on your site are most popular, utilize author monitoring in MonsterInsights for WordPress. This might provide you with important information regarding the kind of material that performs well on your website.

Form Tracking

The Forms Tracking add-on keeps track of all the registration, lead, and contact forms you use with WordPress. You may view significant conversion statistics in this way.

Other Great Features of MonsterInsights for WordPress include:

• Reports on demographics and interests: will provide you with information about your audience and will improve the effectiveness of your remarketing and advertising efforts.
• Anonymize IPs: By doing this, visitor IP addresses will become anonymous.
• You can see how far users scroll down your page by using scroll tracking.
• Enable advanced link attribution: see which of numerous links to the same location on a page receives the most hits.
• Cross-domain tracking: enables you to view visits to two connected websites as a single visit.
• Email summaries and PDF downloads: Sends you weekly summaries of the most significant site stats via email and PDF download. Your analytics report is also available for offline consumption or sharing as a PDF file.
• User permissions: With this, you can control who has access to read reports and make changes.

Reasons Why You Need MonsterInsights for WordPress.

Set Up without Tracking Code Issues

Normally, you would need to submit a tracking code in order to enable Google Analytics monitoring to a WordPress website. You’ll need some technical know-how for this since you’ll need to fiddle with your website’s coding. However, if you utilize MonsterInsights, it is not the case.

The finest WordPress plugin available for adding Google Analytics to your website is this one. Anyone may add analytics tracking using its setup wizard without having to alter code or engage a specialist.

Dual Tracking for Universal Analytics and Google Analytics 4

Google Analytics 4 and Universal Analytics (GA3) are both effortlessly integrated with MonsterInsights. Regardless of the version you’re using, you can link MonsterInsights to it, or you may use the dual tracking function to connect both versions simultaneously.

You may have the best of both worlds thanks to the Dual Tracking function. While gathering more data from GA4, you may continue to use your Universal Analytics property, which contains all of your past data and the reports you’re accustomed to.

Important analytics like bounce rate, top landing sites, and form submission tracking are absent from GA4. However, dual tracking allows you to continue to access the metrics that GA4 does not yet offer.

Make Informed Decisions

Although Google Analytics reports are detailed, they can become too much to handle. This also implies that, if you’re not an Analytics specialist, it could be challenging for you to draw valid conclusions from all of your Analytics reports.

Without a doubt, you must master the skill of separating the wheat from the chaff in order to make educated business decisions. This means finding the relevant statistics from your voluminous Analytics reports. The fact that MonsterInsights gives you the most crucial reports that are relevant to your business in an understandable style is one of its strongest features.

Find all Analytics in your Dashboard

While MonsterInsights for WordPress makes integrating Google Analytics with your website quite simple, it also enables you to access statistics in your WordPress admin.

You may view Google Analytics reports using its dashboard reporting without ever leaving your website. Each report is thoughtfully created so that readers can quickly comprehend the data and discover insights they can apply to advance their businesses.

Understand Your Audience Interests

Through MonsterInsights for WordPress, you may learn more about your audience’s interests in addition to scroll monitoring.

Creating articles, films, podcasts, and other sorts of material depending on what consumers enjoy facilitate the discovery of fresh content ideas. Additionally, if you run an online business, the Interests report offers suggestions on what goods to offer your clients.

Good Insights into Focus Keywords that Work

Through its Search Console analysis, MonsterInsights for WordPress assists in identifying the top Google search terms that receive a lot of clicks and bring traffic to your website. In order to improve and increase your organic traffic, locate related keywords.

Additionally, the report aids in finding high-yielding opportunities. These key phrases are on the verge of appearing in the top 10 search results. You could improve their ranks and start drawing in more visitors if you gave them a little push.

Form Conversion Tracking

Now, MonsterInsights for WordPress might be useful if you have many forms on your WordPress website and want to see how they are converting. Google Analytics form tracking can be difficult and time-consuming to manually set up. Not to mention, you’ll have to set up tracking for each form individually.

However, there is no requirement for further settings when using the MonsterInsights Forms plugin. It keeps track of all WordPress forms automatically and displays a report in your admin area. Learn how many impressions and conversions each form receives in the report.

MonsterInsights for WordPress is the most effective Google Analytics plugin. It is simple to use and has a wealth of features that may be used to learn more about your audience. achieves its objective of making analytics simple for new users. It provides you with Google Analytics’ insightful capabilities without confusion.

If you have any questions, let us know in the comments!

Check out these articles:

ConvertKit Review: The Best Email Service Provider for Websites in 2022?

Typeform Review: Best Form Builder in 2022?